Effective Social Media Time Management Tips

Often times, social media marketing is the only marketing option for small businesses as they lack the resources to create expensive advertisements. If done correctly, social media marketing can work wonders in promoting a small business while costing very little. Sadly, most small businesses owners simply don’t have the time to plan and manage social media marketing campaigns and they end up neglecting this fantastic marketing opportunity. Here are a few time management and time-saving tips that can help small businesses manage their social media marketing campaigns efficiently.

Create Effective International Social Media Marketing Campaigns

Most social media marketers and companies stick to Facebook and Twitter for all their social media and content marketing campaigns. In this global economy where valuable customers and leads need to be found from all countries to expand companies, these social media channels are not enough. With over a billion active users and because it is the top social networking platform in many countries, Facebook is the safe choice but there are many other social networks that you have probably never heard of that are more popular than Facebook in quite a few countries.

Hashtag Feature Now in Flickr

Along with Instagram, Flickr is one of the most popular image sharing platforms with millions of active users. In an effort to stave off stiff competition from Instagram and Pinterest, Flickr has released a new update for its iOS app that adds hashtag support to the mobile version of Flickr. The hashtag feature will make it easier to categorize images and pick out popular trends. This new feature could improve the user experience of Flickr and could expand the user base of this photo sharing platform.

Convert Customers into Brand Advocates with Social Media Marketing

Content marketing and social media marketing can be highly labor intensive and time consuming for businesses. In fact, according to a marketing survey conducted by Curata – creating original, valuable and high-quality content on a regular basis is one of the biggest challenges that most companies are facing. Publishing content regularly, marketing content through the right channels, responding to consumers and readers, managing social media pages, etc. can become a monstrous task for a company. So how can companies ensure that their brands are being promoted effectively without too much effort? Look to your loyal and satisfied customers.

The Next Round in the Facebook-Twitter Fight!

Now that Twitter has blocked Instagram images from being expanded and viewed on Twitter, Facebook has decided to continue the animosity between the two social networking giants. In its latest move, Facebook has decided to completely block Twitter’s Vine application from Facebook just a few days after the launch of Vine. Vine is a mobile app that allows people to take small looping videos from their smartphones and share them on the Internet. This means that users will not be able to share Vine videos on Facebook – and this could be a huge blow for the success of Vine.

The Growth of Twitter

By latest estimates, Twitter has over 640 accounts and sees around 400 millions tweets per day ranging from important updates to silly tweets. One of the reasons Twitter became so popular is because people could use this platform to obtain real time information in small, easy-digestible chunks. However, when twitter was first launched the founders never dreamed that Twitter could have so many uses. In this video, Evan Williams – the co-founder of Twitter, talks about the beginnings and evolution of Twitter and how his hunches have proven so successful.

Yet Another Facebook Change – This Time to The Newsfeed!

The Facebook Open Graph has allowed developers to create numerous types of applications based on all the core Facebook activities, but these applications are generating so much data that Facebook is unable to stream them in newsfeeds. To allow users to get all the information related to them and the applications they are using on their news feeds, Facebook appears to be changing the design of the newsfeed. With the new newsfeed design, Facebook is looking to stuff as much data as possible into the newsfeeds so that users do not miss out on any Open Graph information.

4 Shocking Social Media Trends

The believe it or not list on recent social media trends – do tell us what you think and what are your predictions on what’s to come on the social media scene.

Has Twitter Launched a Payment Feature?

It seems like Twitter – the second largest social networking website, is poised to become some sort of an online shopping platform. On February 11th, Twitter announced its partnership with American Express to release a payment-by-tweet feature. Twitter believes that by becoming an e-commerce website, it will be able to attract more advertising revenues in the future.

Facebook Timeline Set to Change Again!

When the Timeline was released to replace the old Facebook profile design, there was enormous backlash from Facebook users. Now that people seem to be settling in with Timeline and giving positive feedback to the Timeline design, reports suggest that Facebook will be changing Timeline sometime soon. The original Timeline displayed posts and Milestones in two columns. Some users complained that this design forced them to look back and forth to see all the posts.

Twitter Becomes More Mobile-Friendly with New Upgrades!

Twitter has just launched three updated features that are focused on content discovery via mobile devices. These updates ensure that mobile users will find one single stream of content in each tab, making it easier to find and engage with content on Twitter. Twitter officially announced these changes to mobile.twitter.com and other changes to Android and iOS apps on their blog on 6th February, 2013. The updated tabs are called Search, Connect and Discover. So now, users logging into Twitter via their mobile devices will be able to search and view more information easily and quickly from all of these tabs.

Tips to Boost your Pinterest Marketing Strategy

As a social media marketer, you must have your hands full with Facebook and Twitter marketing. This does not mean that you can ignore the rising star in the social media landscape – Pinterest. Granted that it is a photo sharing website that had a lukewarm response when it was launched – but now this photo-sharing platform has more than 20 million users – most of whom are very active. Pinterest is now one of the biggest social networking platforms – at par with Facebook, Twitter and Google+ and is also one of the biggest photo sharing applications after Instagram. In fact, a recent Nielsen report indicates that more than 20% of Pinterest users purchased a product after seeing it on Pinterest.