What Goes into Building Awesome Brand Content?
The adage, “Content is king,” has been used time and time again by today’s marketing fraternity. After…
The adage, “Content is king,” has been used time and time again by today’s marketing fraternity. After…
It’s a known fact that people get bored with reading rehashed content. Your audience wants to read…
2019 is almost coming to an end. As we enter the new year, we have to get…
Ample data from various studies reveal that content marketing is six times more powerful than our good-old…
Google Reviews. You know what they are. You want them for your business. But do you know…
Did you know that on average, employers receive 250 resumes for a single job posting? Of these,…
If you’ve ever developed a marketing campaign, you’ll most certainly have made a creative brief. If you…
Did you know that 47% of B2C marketers and 54% of B2B marketers in North America believe…
A content marketing calendar is a shareable resource that content marketing teams use to visualize how content…
Content marketing can be tricky. From creating great content to generating eyeballs for it – nothing comes…
Studies show that 56% of all internet users accept a company’s privacy policy without reading it. Unfortunately,…
Localisation and translation have become very integral to content creation and product marketing. 56.2% of global customers…
Being creative is hard work. Sometimes, creativity is available in excess, while other times, it’s as though…
2018 was a terrible year for Facebook. The company found itself in choppy waters, following allegations of…
If you haven’t heard of the #MeToo Movement, chances are you were living under a rock. This…
If you’re just starting, it’s perfectly reasonable to make a few mistakes here and there during the…
You don’t have to create products to make money online. If you are creating any form of…
About 90% of the top performing B2B content marketers put the informational needs of their audience above…
Midway through 2017, Facebook filed a patent naming it “Offline Trajectories”. It entails predicting where you will…
In 2019, content marketing revenue will exceed $300 billion. This increased interest means only one thing about…