SEO Updates We Can Expect from Google in The Next Few Months

As Google has released many changes to its search engine algorithms and come down severely on suspicious SEO practices, people are always curious about upcoming changes in terms of SEO. Most people have to settle for speculations as Google is very tight-lipped about future changes it has planned. In this video, Matt Cutts – head of the Google Webspam team, reveals what his team is working on and what people can expect from Google in the coming months.

Google’s Penguin 2.0 is Up Next

Last year, Google launched its Penguin update to fight bad linking techniques and to crackdown on spammy content. Matt Cutts – Distinguished Engineer at Google, has just announced that the next major algorithm change will be out in a few days. SEO experts are calling this new set of algorithm changes “Penguin 2.0” and even the news of its imminent launch is causing a major flurry among online marketers. Penguin 2.0 is set to crush bad linking methods and unnatural links, which in turn could improve the quality of web content and improve the rankings of websites that constantly publish authoritative, original and valuable content.