Top 85 Social Media Analytics Tools List (61 – 75)

61. Curalate

Curalate is a web analytics service that provides its clients mainly with visual analytic tools. Curalate allows brands to measure and grow their visual social presence. The web app can automatically find images related to your brand from Pinterest and Instagram using image recognition algorithms. The Curalate tools also allow users to determine which images matter most, share engaging visual content across multiple networks, recognize which images drive revenue and traffic and also provides tabs on other competitors. Apart from analytics, Curalate also lets its users curate and automatically post content to social media sites. Curalate was co-founded by Apu Gupta and Nick Shiftan. Services are provided according to the online budget of a client.

62. CustomScoop

CustomScoop is a leader in media intelligence and delivers media analysis and monitoring technology to its customers. Custom scoop provides many different services for its clients. One of CustomScoop’s services delivers news clippings in a web interface that allows users to explore data that has been generated by their customizations. Another product called Media Monitoring Dashboard helps clients to customize their online campaigns. They can track content from their social and traditional media outlets with the CustomScoop technology. A standard account with CustomScoop is available for $2,999/year and professional accounts with more features are available for $4,999/year.

63. Pin Puff

PinPuff measures the popularity of content on Pinterest, reach of your brand and the monetary value or traffic of each pin. PinPuff was acquired by HelloSociety. HelloSociety is one of the premier marketing and technology platforms for Pinterest. It provides numerous different tools that help clients manage and control their brands on Pinterest. HelloSociety has powerful Pinterest analytics tools, partnership applications, contests and promotions tools, account management services and pin creation toolsets. PinPuff was founded by Ammrita Sharma and Gaurav Sharma.

64. Source Metrics

Source Metrics is an online social media marketing and analytics platform that helps with social media marketing. It helps users quantify the revenue that is generating from social media campaigns. The integrated tool set provides for publishing and running social campaigns while also determining the return on investment for this social marketing. Source Metrics also provides a platform that serves as a single inbox for all social media sites. All social media analytics are presented on a single unified dashboard. The company was founded by Scott Lake. Corporate plans are available for $499/month and Enterprise plans for $999/month.

65. Fliptop

Fliptop is an online tool that helps businesses with social media marketing. The web service helps business to understand their customers and lift their sales. Fliptop uses data science that helps clients to prioritize customers by filtering out low-priority leads. This is done by the creation of a unique scoring model for each customer with data from clients’ marketing systems and external sources. The two main services of Fliptop are BrandGraph and PeopleGraph. Fliptop was founded by Doug Camplejohn.

66. Synthesio

Synthesio is an online social media monitoring platform that uses a hybrid of technological and human monitoring systems to help different brands and businesses gather together and analyze customer conversations and the mainstream social media. The numerous tools that Synthesio provides its clients, greatly benefit them in social media campaigns. The Engagement Platform helps users to identify the best social influencers for their brand and identify which channels are most influential. Synthesio was co-founded by Loic Moisand and Thibault Hanin. The services are provided in customizable bundles with prices varying over different projects depending on what services are used.

67. SocialCrawlytics

SocialCrawlytics is a web tool that is designed to measure the different metrics of social media websites and create regular reports at designated intervals. One of the main services of SocialCrawlytics is its ability for users to find out where a competitor’s content is being promoted and shared. The web tool allows for monitoring, scheduling and analyzing of different social sharing metrics from a single easy to use dashboard. The web tool was designed by Yousaf Sekand and is available for free usage to all those who sign up with their Twitter accounts.

68. CircleCount

CircleCount is a social media web service that analyzes and allows users to measure their Google+ followers and influence. The metrics of CircleCount also provide for a graphical analysis of posts. The higher a person’s influence is on Google+ the more likely it is that their posts will be viewed. Additional metrics measure the average number of +1s, re-shares and comments received for each post. The website provides several different ranking systems. Circle Count is powered by the Everygain Company and is free to use.

69. PinAlerts

PinAlerts is an online social media tool that allows users to track pins that are being added to Pinterest from a specific website or blog. A business is alerted through emails when their website receives a new pin. The frequency of these emails may be set up according to the user’s wishes. PinAlerts can be integrated into Pinterest marketing campaigns to find out what content is popular with Pinterest users. Alerts for other domains may also be added to view the progress of competitors. The web tool was developed by Paul Wilson, Janet Thaeler and John Benson of PinnableBusiness. PinAlerts is still in its beta stage and requires users to sign up with an email ID to use the service.

70. Metricly

Metricly is a web tool that automatically synchronizes data from various pre-defined online sources into dashboards. Personalized graphs and dashboards can be created to track data from all connected sources. Each data source can have pre-configured metrics and a mix of different metrics can be added to any graph. Campaign across different data sources can be tracked from a single dashboard to determine total reach, user activity, visitors and revenue. Weekly summary reports are also sent to track business metrics. Metricly is a free web app to analyze and aggregate your businesses key metrics. The web app was founded by Devin Poolman and Paul Cloutier.

71. Zuum Social

Zuum is an online web service that analyzes the social Facebook account of a client. Solutions are then presented about what steps need to be taken by marketers to engage and reach a larger number of fans on Facebook. Zuum provides charts to determine exactly how many posts should be published each day, what are the best times to post content, which posts are the most engaging and how your brand is performing in comparison to competitors. With the information provided by Zuum, marketers know exactly how much to post, when to post and what to post to develop their brand. Zuum was co-founded by Doug Schumacher and Alex Gonzalez. Zuum is available as a free demo or as a paid service starting from $250/month.

72. SocMetrics

SocMetrics is a web based tool that is designed to help different brands and agencies identify and then engage with topical influencers and turn them into advocates for the business. SocMetrics provide clients with a self-service platform that identifies existing influencers, understands the most likely advocates, engages target lists, drives desired actions and messages and also analyzes and monitors a campaign’s return on investment. This helps brands to make full use of the potential of social media. Pricing varies with monthly subscription, starting in the hundreds and reaching up to the thousands.

73. SocialEars

SocialEars is a social listening and media analytics platform. It uses deep analysis and real time cloud computing to provide clients with tending topics and ideas that need to be used to create better content. Social media sites are searched to find and rank voices and conversations that can be important to a specific field of business. The cloud of information instantly provides content creators with topics that are trending and need to be addressed. SocialEars has free versions with limited analytics, Professional plans for $200/month, Agency plans for $200/client and enterprise services as well.

74. SocialPointer

SocialPointer is the first real time social media marketing platform. It provides users with real time monitoring tools for enabling them to track, monitor and respond to social media mentions and conversations in real time. The tracking algorithms cover numerous social media sites to aggregate content. A business or brand can find and engage clients, gain genuine user feedback, facilitate social campaigns, become social-media-community involved and even track a competitor’s social campaign through this web service. SocialPointer is currently in its beta stage and users can sign up for free usage.

75. MutualMind

MutualMind is a social listening service that allows users to listen and view relevant conversation over the web, identify influencers, track competitors, engage with audiences and measure the return on investment of social media initiatives. The algorithms associated with the MutualMinds listening service filter out noise and deliver the most relevant information. It also has built-in capabilities for managing different social media properties and engaging with audiences. The company was founded by Babar Bhatti and Nizam Sayeed and the pricing of the service depends on the number of keywords and channels that are being monitored. MutualMind plans start at under $1000/month.

Top 85 Social Media Analytics Tools List (76 – 85)

Top 85 Social Media Analytics Tools List

Top 85 Social Media Analytics Tools List (31 – 45)

Top 85 Social Media Analytics Tools List (46 – 60)

Top 85 Social Media Analytics Tools List (61 – 75)

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